Find the UX problems your analytics can't explain
We examine your critical user journeys to uncover friction, usability issues, and missed opportunities and show you what to fix first.
The Challenges
Growth Creates Delivery Friction
Tech Agency leaders know the tension: pipeline is growing, client expectations are rising, but scaling design delivery remains the bottleneck.
Clients worked with across 2
or more startups
Hiring Takes Too Long
Finding the right senior designers takes months.
Workload Fluctuates
Demand changes, but your team size doesn’t.
Design Bottlenecks
Design delays can slow the entire delivery.
Managing Freelancers
Freelancers require constant briefing and management.
Quality Inconsistency
Different designers produce inconsistent standards.
Delivery Pressure
Missed deadlines and rushed work increase risk.
Real UX work. Measurable outcomes.
Real UX work. Measurable outcomes.
62%
Onboarding Completion
25-question onboarding flow
62%
Onboarding Completion
25-question onboarding flow
62%
Onboarding Completion
25-question onboarding flow
50%
Service Ticket Volume
6 months after redesign
50%
Service Ticket Volume
6 months after redesign
50%
Service Ticket Volume
6 months after redesign
215%
Increased Unassisted conversion
purchase journey post redesign
215%
Increased Unassisted conversion
purchase journey post redesign
215%
Increased Unassisted conversion
purchase journey post redesign
258%
Increase in Total app downloads
after redesign
258%
Increase in Total app downloads
after redesign
258%
Increase in Total app downloads
after redesign
WHAT YOU GET
Not just findings. A prioritized plan for what to fix.
Your audit turns UX problems into clear, actionable decisions—so your team knows what needs attention, why it matters, and where to start.
01
Impact: High
Onboarding friction
Most activation problems come from confusing onboarding, unnecessary friction, or unclear product guidance.
02
Impact: High
Weak feature discoverability
Core functionality is buried inside secondary navigation.
03
Impact: High
Unclear CTA hierarchy
Multiple competing actions make the next step ambiguous.
Pick the metric.
We design against it
until it moves.
Pick the metric.
We design against it until it moves.
Pick the metric.
We design against it
until it moves.
Onboarding drop-offs. Adoption gaps. Confusing user journeys. We've solved these challenges before—and know where to look first.
Onboarding drop-offs. Adoption gaps. Confusing user journeys. We've solved these challenges before—and know where to look first.
A 30 min call to identify your bottleneck
A 30 min call to identify your bottleneck
A 30 min call to identify your bottleneck
Best Works
Best Works
Projects that solved real problems and drove growth.
Projects that solved real problems and drove growth.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Launched UAE’s 1st Venue Booking Platform & Streamlining Discovery & Vendor Control
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Partnered with Acko to build their MVP. They secured the largest seed funding in India in 2017
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Helped reach ₹15,900 Cr in Value Under Advisory within a year of launch.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Partnered with Pepper Money to tailor their brand for India. Enabled discovery of merchants via prepaid offers.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Improved the overall UI & UX leading to better navigation and a seamless user experience.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Improved the overall UI & UX leading to better navigation and a seamless user experience.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Improved the overall UI & UX leading to better navigation and a seamless user experience.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBAPP
Simplified Travel Insurance
Redesigned a mobile-first, conversational flow for HDFC ERGO’s travel insurance, reducing friction and drop-offs.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE
UAE’s Venue Search, Reimagined
Revamped their platform for seamless venue discovery and built a vendor portal for better partner control and visibility.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MOBILE APP
Reimagining Motor Insurance
Designed Acko MVP’s Launch product. Months later, they successfully secured the largest seed funding in India
Improved the overall UI & UX leading to better navigation and a seamless user experience.
WEBSITE, GAMING INTERFACE
Unified SuperGaming Experience
Revamped website & game interfaces for a seamless, engaging, and consistent player experience.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
MVP, APP, WEBSITE
Personalised Financial Advisory
Launched 1 Finance’s MVP and redesigned their platform for a more personal, intuitive, and scalable advisory experience
Improved the overall UI & UX leading to better navigation and a seamless user experience.
BRANDING, MOBILE APP
Hyperlocal with Prepaid Edge
Localized Pepper Money’s brand and app to unlock prepaid card-based discovery of neighborhood merchants.
Improved the overall UI & UX leading to better navigation and a seamless user experience.
Everything Your Agency Needs to Deliver Great Design
Everything Your Agency Needs to Deliver Great Design
From strategy to execution, everything you need to turn ideas into polished digital experiences.
From strategy to execution, everything you need to turn ideas into polished digital experiences.
Design Strategy
Branding & Visual Design
Motion & Interaction
Design Execution
Product & UX Design
Design to Development
Designed to Be Built
Designed to Be Built
Every design comes ready for development, with the context, structure, and details your developers need to move fast.
Every design comes ready for development, with the context, structure, and details your developers need to move fast.
Clear Annotations
Important interactions, states, behaviours, and edge cases are documented.
AI-Ready Design System
Structured components and design tokens make the system easier for AI tools to understand and use.
MCP-Ready Design
Design systems are structured to work with modern AI-assisted development workflows.
Developer Friendly
Clean components, responsive behaviour, specs, and assets make implementation straightforward.
Track Record
Trusted by Teams That Care
About Great Design
Over the years, we've partnered with startups, enterprises, and agencies to help them deliver better digital products. Our experience allows us to integrate quickly, collaborate effectively, and consistently deliver high-quality design work.
10+
Years of Experience
10+
Startups Launched to Market
200+
Projects Shipped
200+
Client Retention
40+
Agency Partnerships
40+
Faster MVP go-to-market
94%
Client Retention
94%
Founders Co-built With
The Difference
Not Your Typical Vendor
The difference is in how we show up: as a partner with skin in the game, not a supplier with a timesheet.
Dimension
Dimension
Communication
Communication
Ownership
Ownership
AI & Tools
AI & Tools
Business Context
Business Context
Reporting
Reporting
Scalability
Scalability
Transparency
Transparency
Consistency
Consistency
Traditional Vendor
Ticket-based, slow
Communication
Ticket-based, slow
Task-level only
Ownership
Task-level only
Ad-hoc or none
AI & Tools
Ad-hoc or none
Brief-driven
Business Context
Brief-driven
On request
Reporting
On request
Weeks to add capacity
Scalability
Weeks to add capacity
Black box delivery
Transparency
Black box delivery
Rotating staff
Consistency
Rotating staff
DesignCoz Partnership
Real-time, proactive
Communication
Real-time, proactive
Outcome accountable
Ownership
Outcome accountable
Structured, embedded
AI & Tools
Structured, embedded
Deep product understanding
Business Context
Deep product understanding
Monthly, structured
Reporting
Monthly, structured
Days to scale up or down
Scalability
Days to scale up or down
Open process & tools
Transparency
Open process & tools
Dedicated, long-term team
Consistency
Dedicated, long-term team
Frequently Asked Questions
Frequently Asked Questions
Couldn’t find what you’re looking for?
+91-7045709087
hello@designcoz.com
Will our clients know DesignCoz is involved?
No. We work behind the scenes as an extension of your agency. Your client relationships remain yours, and we adapt to your preferred way of working.
Can you work with our existing tools and processes?
Do you sign NDAs?
Can we scale the team up or down?
How quickly can we get started?
Can your designers join our internal meetings?